ERASMUS + is a European Union program aimed at supporting cooperation in education, vocational training, youth and sport.
The main goal of the program is to improve the quality of education in Europe, to establish cultural ties between students and teachers of European and neighboring countries. As part of the Erasmus + program, ODABA hosted a master class by Candidate of Economic Sciences, Professor, Deputy Dean for Development Berislav Andrlik, Polytechnic in Požega (Croatia).
At the first lecture of prof. Berislav Andrlik, told about his university, faculties, features of the organization of educational process and teaching of disciplines, student life and about prospects of cooperation of our educational institutions. Subsequent lectures by prof. Berislav Andrlik were aimed at considering the most relevant today Internet marketing, marketing strategy, brand marketing and marketing in the field of tourism.
